Scalable data solutions for agencies big and small
Agencies of all sizes use Supermetrics to make data their engine for growth.The Data-driven Agency Playbook by Supermetrics & LinkedIn is your guide to transforming reporting from a time-drag into a competitive edge, showing you how to win and retain clients and maximize profit. Download the Agency Playbook and unlock your agency’s potential.
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Fueling insights for 200K+ companies in 120 countries
Why agencies of all sizes choose Supermetrics
Scale reporting and boost efficiency
Automate multi‑client dashboards and recurring reports in the tools your team already knows. Cut manual data pulls, free analysts for discovering insights, and protect margins.
Turn metrics into retention
Give clients always‑on visibility into what works, what wastes budget, and where to invest next. Create tailored metrics and dimensions that align with your business goals and work together with your LinkedIn ads metrics, e.g., calculating specific ROI, custom cost-per-lead metrics, fine-tuning campaign performance insights, or converting reporting currencies. Clear ROI stories keep contracts renewing.
Monetize premium data products
Scale your services with the help of Supermetrics. Once you’ve built a strong reporting infrastructure, you can expand your analytics capabilities to advanced data modeling or data warehousing.
+15%
of global online ad spend is reported through Supermetrics
Transform your agency's data strategy
Data blending
Blend your Linkedin Ads data with your other paid media channels and compare performance across channels. Get a holistic view of campaign performance and spend. With data blending you can standardize cross-channel data to deliver a single view of performance.
Multi-client dashboards
Manage hundreds of client dashboards from one central hub. Switch between accounts instantly, maintain brand consistency automatically.
Budget management
A priority for any agency is not only pacing to client budget but also spending as efficiently as possible. What better way to do this than having cross-channel performance data pull into your dashboards automatically.
Automated account audits
Schedule health checks across every client and channel. Catch tracking gaps, naming issues, broken links and budget drift before your clients do, then ship a prioritized fix list.
Cross-client benchmarking
Standardize KPIs across platforms, then see how each client stacks up to peers and industry norms. Spot outliers, share what works, and set targets with confidence.
White-label reporting
Deliver polished, on-brand reports automatically. Apply client themes, hide internal tooling, and schedule delivery to email or shared workspaces.
Will Ferris
CTO at GCommerce Solutions
Supermetrics helps us collect, analyze, and extract intelligence from our data efficiently, which translates to better client services and improved ROI. It’s also a launch pad for developing new products for our clients.
Sean Whitmore
Director of Digital at Snapshot Interactive
"Data blending is a key feature for us. Being able to blend data across multiple paid channels and getting a unified view of a campaigns is a huge value-add for our clients.”
Josh Brisco
VP of Growth
“In previous years our reporting was not customized for clients and was frequently brought up as a pain point, but since adopting Supermetrics reporting has been consistently positive in client feedback.”
Will Ferris
CTO
“Supermetrics helps us collect, analyze, and extract intelligence from our data efficiently, which translates to better client services and improved ROI. It’s also a launch pad for developing new products for our clients.”
Create one source of truth
Supermetrics integrates your data from 150+ platforms and makes it analysis-ready in your go-to reporting and analytics tools.
Want to see what Supermetrics can do for you?
Instead of just reporting on data, Supermetrics lets you export from different sources and connect to ad platforms, analytics tools, and even your own applications.
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Tim Haag
Analytics Director at Mindgruve
“Supermetrics helped us close a new 7-figure client thanks to our data warehouse offering. Along with thousands of hours in time savings, combining Supermetrics for Google Sheets and BigQuery has transformed our analytical capabilities."
Here’s why you
can’t ignore this report
01
Standardize data workflows to build reporting that never breaks
Integrate all data sources for a single, consistent view of performance
02
Deliver insights that win and keep clients
03
From automated audits to real-time insights, manage all your client needs in one end-to-end platform.
Tim Haag
Analytics Director at Mindgruve
“Supermetrics helped us close a new 7-figure client thanks to our data warehouse offering. Along with thousands of hours in time savings, combining Supermetrics for Google Sheets and BigQuery has transformed our analytical capabilities.”
Will Ferris
CTO at GCommerce Solutions
“Supermetrics helps us collect, analyze, and extract intelligence from our data efficiently, which translates to better client services and improved ROI. It’s also a launch pad for developing new products for our clients.”
Sean Whitmore
Director of Digital at Snapshot Interactive
“Data blending is a key feature for us. Being able to blend data across multiple paid channels and getting a unified view of a campaigns is a huge value-add for our clients.”
Josh Brisco
VP of Growth at Tinuiti
“In previous years our reporting was not customized for clients and was frequently brought up as a pain point, but since adopting Supermetrics reporting has been consistently positive in client feedback.”